One reason to think Sony’s ad writers can’t write
Posted by bradburg on June 5, 2008
From a recent Sony ad: “HERE’S 50,000 REASONS TO GET A BRAVIA HDTV NOW” (Sports Illustrated, Jan. 28, 2008, page 64). Okay: “Here is reasons.” In elementary school we learn some basic concepts. Here is the name of one: Singular. Here is the name of another: Plural. Here is a rule: We have verbs for each of these, and the verbs are distinct. Is this difficult, Sony-Ad Dick and Sony-Ad Jane? Apparently so.
